Sign In

Communications of the ACM

Communications of the ACM

Graphics and managerial decision making: research-based guidelines

Graphical charts are generally thought to be a superior reporting technique compared to more traditional tabular representations in organizational decision making. The experimental literature, however, demonstrates only partial support for this hypothesis. To identify the characteristics of the situations that have been shown to benefit from the use of graphics, existing studies are reviewed in terms of the type of task used, the format employed, and the user experience. The examination of the literature reveals a set of empirically based—though preliminary—guidelines as to when and how to use business graphics.

The full text of this article is premium content


No entries found

Log in to Read the Full Article

Sign In

Sign in using your ACM Web Account username and password to access premium content if you are an ACM member, Communications subscriber or Digital Library subscriber.

Need Access?

Please select one of the options below for access to premium content and features.

Create a Web Account

If you are already an ACM member, Communications subscriber, or Digital Library subscriber, please set up a web account to access premium content on this site.

Join the ACM

Become a member to take full advantage of ACM's outstanding computing information resources, networking opportunities, and other benefits.

Subscribe to Communications of the ACM Magazine

Get full access to 50+ years of CACM content and receive the print version of the magazine monthly.

Purchase the Article

Non-members can purchase this article or a copy of the magazine in which it appears.
Sign In for Full Access
» Forgot Password? » Create an ACM Web Account