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GPT-4 Can't Replace Striking TV Writers, But Studios Are Going to Try

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Writers Guild of America members walking the picket line.

Since the strike began, a number of writers have been vocal about this specific proposition, saying they do not want it to become an industry standard to rely on generative AI tools at the expense of writers.

Credit: Getty Images

The Writers Guild of America (WGA) is on strike, after six weeks of negotiating with a number of major entertainment companies, including Netflix, Amazon, Apple, and Disney, under the Alliance of Motion Picture and Television Producers (AMPTP). The walkout is the first Hollywood strike to occur in 15 years, and comes at an unprecedented moment—for the first time ever, writers are negotiating the studios' use of generative AI tools like ChatGPT. 

The guild called the studios' responses to their proposal "wholly insufficient given the existential crisis writers are facing," as guild members walked off the job to join picket lines in Los Angeles and New York. In their strike announcement, the WGA included a list of their proposals and the AMPTP's response. This list includes an unprecedented category: artificial intelligence. 

The WGA proposed to regulate the use of artificial intelligence on union projects, saying that AI can't write or rewrite literary material, and can't be used as source material or to train AI. The AMPTP rejected this proposal, telling the guild instead that there would be annual meetings to discuss "advancements in technology."


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